Are Digital Marketing Services Taxable in Texas?
- David Momoh (MBA)
- Feb 14, 2024
- 1 min read
In today's digital economy, businesses rely heavily on digital marketing services to reach and engage with their target audience. But amidst the complexities of taxation, one question often arises: are digital marketing services taxable in Texas?
The answer depends on various factors, including the nature of the services provided and the applicable state and local tax laws. In Texas, digital marketing services may be subject to sales tax if they meet certain criteria outlined by the Texas Comptroller of Public Accounts.

According to the Texas Administrative Code, taxable digital marketing services include advertising and related services, such as graphic design, website development, and search engine optimization (SEO). However, exemptions may apply to certain services, such as email marketing or consulting, depending on the specific circumstances of each transaction.
It's essential for businesses that provide digital marketing services in Texas to understand their tax obligations and comply with state and local tax laws. Failure to do so can result in penalties, fines, or other legal consequences.
In conclusion, digital marketing services may be taxable in Texas, depending on the nature of the services provided and applicable tax laws. Businesses that offer digital marketing services in Texas should consult with a tax professional or legal advisor to ensure compliance with state and local tax regulations.