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HIRE BNE

A modern Shopify rebuild for Hire BNE — Brisbane’s luxury dress hire boutique. Designed for seamless booking, effortless browsing, and a premium digital experience that reflects the brand’s high-end aesthetic.

The Brief

Hire BNE needed a sleek, mobile-optimised Shopify store to streamline dress hire bookings, improve product discovery, and create a more polished visual identity that aligned with its growing social presence.

Our Role

Platform: Shopify
Theme: Sense (customised for rental flow)
Tools: BookThatApp integration, custom product filters, SEO optimisation, Klaviyo automation
Focus: Conversion-driven design, mobile-first UX, and simplified booking journey

What We Delivered

  • Full Shopify website rebuild and migration
  • Custom booking system integration (BookThatApp)
  • Dynamic product filters (size, colour, designer, and occasion)
  • Branded visual refresh with refined typography and imagery
  • SEO-ready collection structure for organic visibility
  • Social proof and testimonial integration
  • Email capture + Klaviyo welcome flow setup

Results

  • Bounce rate reduced by 31 % on mobile
  • Average session duration increased by 46 %
  • Online booking process cut down from 4 steps to 2
  • Early customer feedback highlighted a smoother, faster checkout experience
  • Client retained for ongoing conversion and SEO optimisation

Ella Vari

A premium Shopify build for Ella Vari — a women’s lifestyle and activewear brand. Designed for conversion, mobile-first shopping, and long-term brand growth.

The Brief


Ella Vari needed a clean, modern Shopify store to launch their women’s activewear line with high-conversion product pages and strong brand presence.

Our Role

  • Platform: Shopify
  • Theme: Private information
  • Tools: Klaviyo integration, meta fields, upsell app
  • SEO-optimised product listings
  • Conversion-focused layout (mobile-first UX)

What We Delivered

  • Full Shopify website from scratch
  • Home, Shop, Collection, Product, About, and Blog pages
  • Embedded video headers and custom fonts
  • Product template with size chart and review modules
  • Email capture + Klaviyo flow integrations

Results

  • Site launched within 3 weeks
  • Early sales performance exceeded projections
  • Bounce rate dropped 23% on mobile
  • Client onboarded for ongoing AI-powered email strategy