Insights
Thinking from the product team
Notes on AI growth systems, software products and production-grade implementation.
Positioning
AI growth systems, not another agency stack
Why proprietary products plus implementation beats layering more tools and retainers.
ProductOne source of truth for MER and revenue
How Blended Reports keeps Shopify as the spine when Meta and Google tell different stories.
AI WorkforceFrom pilot to production: AI agents that stay online
What it takes to move customer service and ops agents past demos into durable systems.